Small And Medium Enterprises Transformation And Upgrading Of High-End Wind Sewing Equipment Popular

Qiao Xiaolin, a marketing officer at Rick (Shanghai) Limited, recently found that their company's products were particularly favored by small and medium-sized garment enterprises, and the market sales showed a growing trend.

In the past, because their products were relatively expensive compared with domestic software, most of them came to buy large domestic products. Clothing enterprise There are not many SMEs. What are the reasons behind this situation? After investigation, the reporter found that a large part of these factors are the demand generated by the transformation and upgrading of more and more small and medium-sized garment enterprises.

Small and medium enterprises transformation and upgrading

The summer of 2010 is over half, but the spring of Chinese manufacturing industry has just arrived. This spring is not only a little late, but also not bright enough, especially for those owners of small and medium-sized enterprises. It is a more accurate spring.

As the largest garment producer in the world, China's clothing industry will be extremely sensitive to any changes in the international economic situation. In some cases, large enterprises may be able to avoid the impact of market fluctuations relative to their own advantages, but for those smaller businesses, they will suffer every time.

As early as the global financial crisis struck in 2008, the vulnerability of small and medium-sized garment enterprises has been highlighted. Structural adjustment and industrial upgrading have also been formally put on the agenda. But there is room for enthusiasm, no market promotion, all kinds of ideas will be a bit pale. As we all know, most of the garment enterprises in China are at the end of the international industrial chain. They are engaged in OEM production of foreign brands. Thus, the financial crisis is like a throat seal, and foreign trade orders shrink sharply. Enterprises without production power blindly engage in industrial upgrading is undoubtedly a mere empty talk.

When there is a beginning, there must be danger. Now, with the opportunity to come along with the overall economic impact of the international economy, a large number of foreign trade orders have been opened to the door of Chinese enterprises in the first half of this year, and the garment industry is beginning to pick up. Some bosses even said that the order was so large that they did not dare to pick it up because the production schedule was already full, and if the delivery could not be delivered on time, the loss would be even greater.

Reporters found that there are several reasons for the following: first, cotton and cotton yarn prices are rising again and again, raw material sources are tight, inventory is obviously insufficient, inventory in the past can meet 5 months to 7 days, and two is the continued appreciation of RMB, which has greatly reduced the profit margins of Chinese enterprises in foreign trade, and the profit margins of enterprises are serious. Three, the shortage of migrant workers is the pain of this kind of small and medium-sized enterprises. The housing leakage is on the side of the night rain. Even after the "Foxconn jumping" incident, the wage surge has made these enterprises unprepared. Four, a new round of export tax rebate cancellation is not yet involved in the textile and garment industry, but it is also inevitable that the prospect will be bleak. It is fair to say that orders are more than happy.

It can be said that small and medium enterprises have been forced to go to Huashan. Transformation and upgrading This road can go. This is not a crucial step in the beautiful way, but to be brutally kicked out of the market. With the trend of the times, some business owners have to start thinking about the transformation of enterprises. Wang Wei, deputy director of the consumer products division of the State Ministry of industry and commerce, said in an interview: "the textile and garment industry should pay attention to the upgrading of the value chain. We should guide the industry to pay attention to the upgrading of the whole value chain from R & D, design, procurement, manufacturing, logistics to marketing network."

For the specific clothing enterprises, one side is very attractive foreign orders, the other is labor shortage and old equipment. How to solve this contradiction has become a top priority. The first thing they thought of was investing in technology, that is, updating equipment. In fact, the upsurge of equipment upgrading in garment enterprises began to rise in the past few years. But at that time, the equipment upgrading was still large enterprises. This time, the small and medium-sized enterprises also acted. Advanced equipment saves energy and improves quality. More importantly, it saves manpower and reduces labor intensity.

High end sewing equipment Popular {page_break}

The garment industry is getting warmer. Naturally, the whole industrial chain connected with it will be brought into full play. The sewing enterprises in the upstream industry will soon respond. Recently, our reporter learned from Qiao Xiaolin, a sales staff member of Rick (Shanghai) Limited, that the sales performance of the company has improved significantly in the past two months, and its sales volume has increased by at least 2 to 3 times. When asked why, Qiao Xiaolin said that the new purchasing power was mainly concentrated on small and medium-sized garment enterprises, which is closely related to their industrial upgrading under the new domestic and international situation.

Compared with ordinary sewing enterprises, Li Ke provides customers with high technology and more prominent high-end services, which can help manufacturers reduce costs by as much as 10%. This just touched the nerve sensitive point of small and medium-sized garment enterprises. If such a solution is adopted, it will not only achieve the upgrading of the industry, but also effectively reduce the cost. Why not start earlier? The purchase volume will be blowout at this time. In the final analysis, it is still a matter of capital. For example, the famous YOUNGOR and Hai Lan enterprises in the industry are relatively abundant, and they have already realized the automated production provided by Li. Small and medium-sized enterprises have been determined to invest in this area before, but they are struggling to squeeze costs on the labor force. This time of industrial change has stimulated them to go all out and give up their earlier extensive operation.

Speaking of this, Qiao Xiaolin gave a specific example. In the morning of the interview, she just received a boss of a clothing enterprise who came to discuss the purchase items. According to her introduction, this enterprise is not big, the scale of hundreds of workers. Although it is forced to transform, but it is beyond her expectation, the enterprise itself is very clear about the future development. They are looking for something with clear requirements. Once they have adopted the plan provided by Rick, they have preset expectations. Although they are still in the negotiation stage, they will have a set of evaluation system for suppliers to decide whether they will continue to buy their equipment and technology.

Perhaps this is not a high demand for the enterprise, but involves another crucial problem that clothing enterprises should face when purchasing this high-end service. Automation equipment and technology need the skilled technicians with high quality. Without such personnel docking, the advanced solution will not be able to land. Therefore, the lack of such soft talents is a difficult task for small and medium enterprises to upgrade. Although the company says they will provide relevant after-sale training to ensure that technicians learn the relevant software and processes at the earliest possible time. But this also gives a revelation to the small and medium enterprises. It is a long way to go to upgrade the enterprise. Besides upgrading the hardware, we need to follow up the soft power.

Finally, Qiao Xiaolin said that she believed that the transformation and upgrading of small and medium enterprises will continue for a long time in the future. From the international economic situation, the garment industry as a whole will be warmer. From the perspective of domestic policies, the state has great determination to support small and medium enterprises to increase their technology input and speed up their industrial upgrading. From the perspective of enterprises themselves, they have changed from the confused period after the financial crisis to the current stage of implementation. It's not only for the clothing industry, but also a rare opportunity for the clothing related industries such as Rick. At the same time, in turn, once the small and medium enterprises have realized their technical enrichment, they will also achieve good cost control, improve product quality, expand sales and increase their competitiveness in the industry.