The Policy Of Trade In Of Consumer Goods Continues To Be Effective

In November, the policy of trade in of consumer goods continued to be effective, a series of consumer activities were carried out in an orderly manner, and the consumer market maintained steady growth. According to the National Bureau of Statistics, the total retail sales of consumer goods in the month was 4.38 trillion yuan, up 3.0% year on year. From January to November, the total retail sales of consumer goods reached 44.27 trillion yuan, up 3.5% year on year.

　　 First, the growth of mass consumption is good.

According to the National Bureau of Statistics, the retail sales of goods in November reached 3.8 trillion yuan, up 2.8% year on year. The retail sales of household appliances of units above designated size increased by 22.2% year on year; Automobile and furniture increased by 6.6% and 10.5% respectively, 2.9 and 3.1 percentage points faster than that of last month.

　　 Second, service consumption grew rapidly.

According to the data of the National Bureau of Statistics, the retail sales of services from January to November increased by 6.4% year on year, 3.2 percentage points faster than the retail sales of goods in the same period. In November, catering revenue increased by 4.0%, 0.8 percentage points faster than that of last month.

　　 Third, online consumption grew steadily.

According to the data of the National Bureau of Statistics, from January to November, the national online retail sales increased by 7.4% year on year, of which the online retail sales of physical goods increased by 6.8%, accounting for 26.7% of the total retail sales of consumer goods. According to the data of the State Post Office, the volume of express delivery business in November increased by 14.9% year on year.

　　 Fourth, coordinated development of urban and rural consumption.

In January, the retail sales of urban consumer goods reached 3.76 trillion yuan, up 2.9% year on year; The retail sales of rural consumer goods reached 616.7 billion yuan, an increase of 3.2%, accounting for 14.1% of the total social value. From January to November, the retail sales of urban and rural consumer goods increased by 3.3% and 4.3% respectively year on year.

(Source: Information Office of the Ministry of Commerce)