Best Address For Underwear Shop
open Underwear shop It is a woman's business. First, a brand underwear shop should consider its own consumption crowd, and choose the shop location according to consumers. What is the best shop site to open the underwear shop? How to choose the best shop site? Here's the secret of the location of the underwear store. In real life, many franchisees have selected their favorite brands through various ways, such as exhibitions, friends, and so on, to find the shops in the local cities. How should we build a golden nest for our brand?
1, brand positioning analysis
We must first understand what we want to do.
brand
Only by positioning can we choose the right place in the crowded place where the target consumers are concentrated. Three points:
Commodity style positioning, price positioning, retail channel positioning.
Example: leisure, circulation underwear: suitable for low price, large volume, large flow of pport hub or urban, town bustling downtown, first-class business district and first-class Street store; high fashion: but suitable for specific consumer group access to specific business district or street, like many international brand shops located.
Star rated hotel
Li.
2, similar brand or similar brand location survey
At the time of site selection, we should also refer to the distribution of similar brand stores. Consumers prefer three goods to the market. If they choose to open a shop near the same brand, the operation of these brand stores is likely to be the operation status of your store.
3, commercial street
It is also the best place for shops to open shops in large pedestrian shops or concentrated commercial streets. We can choose a storefront on the streets where businesses are flourishing.
4, shopping malls or large supermarkets
It is the choice of many brand stores and the best choice of stores to set up underwear stores in the clothing area relying on the advantages of shopping centers.
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