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"Convention And Exhibition Economy" Rises In China'S Two Or Three Tier Cities

2011/10/27 13:49:00 24

"Exhibition Economy": The Rise Of China'S Two Or Three Tier Cities

The second China Shanxi feature is being held here.

Agricultural Expo

In Taiyuan, Ma Kun was among the crowds. In less than two hours, he harvested two bags of agricultural products.


"I bought two bags of Yunnan Puer tea and bought red dates for my family."

Ma Kun said.

Exhibition

Not only can we buy special products, but also enjoy the singing and dancing performances everywhere.

"Modern edition".


From 20 to 26, the more than 1600 featured enterprises in 22 provinces (cities, districts) and Hong Kong, Macao and Taiwan in Shanxi, China, featured their own special agricultural products, many of them famous brand products.

People in all parts of Shanxi are chosen at the exhibition as "catching up".


Shortly after noon, people in the market rushed out of the assembly hall and asked each other's "trophies". Apple in Yuncheng, Changzhi millet in Qinzhou, jujube in Lvliang, and pear in Jinzhong were all good citizens.


Today, exhibitions on tourism, agriculture, furniture, automobiles, wedding and other themes are popular in Chinese cities.

The Canton Fair, founded in 1957, is the start of China's Convention and exhibition industry.

Subsequently, the exhibition economy developed in Shenzhen, Beijing, Shanghai, Qingdao, Tianjin and other cities, and gradually pferred to the two or three tier cities.


Take Taiyuan as an example, in 2011 a series of large-scale exhibitions such as tourism fair, China Expo and Agricultural Expo were held successively.


The data show that the economic benefit ratio of convention and exhibition is as high as 1:9.

Some experts say that the development of China's MICE industry will be very popular in 2011.


Zhang Huaming, a macroeconomics expert at Shanxi University of Finance and Economics, said that in recent years, inland cities have constantly improved their hardware facilities and invited professionals from all sides to hold exhibitions, reflecting the strong desire of the mainland to open to the outside world, technology exchange, technology communication and investment promotion with the outside world.

But in the development of mice, we should not blindly seek the big ones. We must combine local practices with local conditions to create their own characteristics.


At the second China Shanxi special agriculture fair, leisure and sightseeing agriculture has become a highlight of the exhibition besides cheap and good agricultural products.

The characteristic sightseeing agriculture projects in 11 cities of the province are presented through one of the distinctive ways of exhibition.

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