Traditional Leather Shoes Challenge Traditional Fashion

(Luxury) the international concept is "a kind of consumer goods beyond the scope of people's survival and development needs, unique and scarce", also known as non life necessities.

Luxury brands come first from the luxury they serve.

In economics, luxury goods refer to products with the highest value / quality relationship ratio.

From another point of view, luxury goods are the products with the highest ratio of intangible value to tangible value.

It's also a luxury.

In this era of materialism, mechanized production has met people's stringent requirements for cost performance, but it has made the volume body become a luxury.

Luxury shoes are a special piece of luxury goods. They are classified into the hand-made brands of footwear, mainly leather shoes, and the branches of clothing or leather goods brands.

The former is represented by the hand made shoes brand in Italy and Spain.

They are a very famous service product in luxury goods. Hand-made and manual services, from material selection to style to comfort, are integrated into personal taste while protecting your feet. Though not perfect, they are absolutely unique.

Since eighteenth Century, shoemaking craftsmen have been doggedly adhering to the art of wrapping cowhide on their feet, and relish its long history and meaningful cultural heritage, refusing to use moulds and mechanized lines.

Today, a pair of shoes still need to go through more than 60 hands and more than 120 processes to ensure that each pair of shoes can have original, excellent, exquisite craftsmanship, and emphasize the matching of shoes and feet. If you find that your custom design is not suitable for your feet, they will rather lose the business and persuade you to change other styles.

Of course, to enjoy this service, we need to wait a few months, many more than half a year.

"Quality" and "comfort" are the soul of this antique culture.

Having such a pair of shoes is indeed a matter of no honor and a sense of accomplishment.

In fact, under the pressure of high cost, many of the leading manufacturers of hand-made shoes in Europe are facing difficulties. In France, even the unemployed shoemaker workers have gone on strike, leaving Ferragamo, Lottusse and Berluti remaining alone.

The reason is that economists can analyze them.

Let's see Ferragamo invites Zhang Ziyi, an international superstar, to make shoes models at headquarters. Lottusse appears in Beijing, and Berluti opens its first store in Hongkong. In order to reduce costs or look at China's huge potential market, hand-made footwear giants look more to China, and optimistically predict the future development prospects in China in the next ten or twenty years.

The latter is the top.

And the branching of leather brand, on the market share and popularity, far from the top hand shoe brand.

FENDI, Gucci, Christian Dior, Chanel, all flowers bloom.

They are more emphasis on the design of heavy fashion, the harmonious unity of shoe style and brand image.

Beyond the "quality" and "comfort", all the fashion elements you think of are applied to your shoes.

The summer has exposed toes, the high and low drag of the bandages; winter boots with round heads and embroidered leather boots.

The choice of material, the thickness of the heel, the tip of the toe, the lace or the diamond depend on the details you may think of or unexpected, attracting the eyes of the spectators and the users of these top brands.