High Efficiency Knitwear Attracts Customer'S Attention.

In the first half of the year, most spinning machinery enterprises felt that sales were down, but some high-end lace machines were becoming the new favorites of the market.

Wang Zhanwei, general manager of Changzhou Run Yuan Warp Knitting Co. Ltd.

The output value, sales and profits of our company have increased compared with the same period last year, especially the sales of lace machines are very good.

I think there are two main reasons. First, the pursuit of product quality and output is constantly improving. It is time for us to eliminate some backward equipment and replace new equipment. On the other hand, the lace machine produced by our company has been continuously improved to better satisfy users' pursuit of high quality, high quality and high efficiency.

For example, our RSJ40/1F jacquard cluster Nick Raschel warp knitting machine adopts jacquard front technology, making the fabric soft, light and pparent, and can be used in high quality elastic and inelastic female underwear fabrics.

Zhu Lifu, chairman of Hongkong Zhongda Industrial Co., Ltd.:

In the first half of this year, the sales of stall computerized flat knitting machine in China decreased by 50% compared with the same period last year, but sales in India, Pakistan, Turkey, Italy and other countries increased.

At present, Gap, H&M, Wal-Mart and other knitted fabrics.

Brand competitiveness in China is gradually disappearing.

These brands have gradually shifted to Southeast Asian countries.

At the same time, the sales of seamless underwear machine of Saint Anthony company decreased by 30% compared with the same period last year. Other products haven't changed much, but the seamless underwear products have been reduced, especially in areas such as Yiwu.

Yang Zengxing, general manager of Karl Mayer (China) Co., Ltd.

In the first half of the year, the market of our main product TM high-speed machine was rather light, which mainly reflected that the sales of the products produced by customers were not smooth and the profit decreased, which led to the lack of machine start-up rate in some areas. The ML lace machine was our newly developed multi computer lace machine. The market demand for lace fabrics was strong since the beginning of the year. Our company's new orders for ML lace in the first half of this year increased exponentially compared with that of last year.

Changde

In the first half of this year, Changde textile machinery company's main product warp knitting machine sales reached more than 330 units, close to the sales volume in the same period of 2011, effective contracts are still more, basically maintained the same period last year.

Under the environment of market downturn, warp knitting machine has a good sales market, mainly due to the continuous improvement of the technical performance and internal quality of products, benefiting from marketable good products.

In the second half of the year, the textile industry suffered a severe blow due to the sharp decline in the international economic situation.

The start-up rate of warp knitting users who are relatively affected is also decreasing; the Changde textile machinery company has already handed in a valid contract for the deposit, and the users have also delayed the pick-up and the new contract has been reduced.

Factors affecting the development of enterprises

During the past two years, the warp knitting industry has gone through a period of super high-speed growth. A large number of warp knitting equipment has been put into operation, and its output has increased rapidly. However, the development of new products is seriously insufficient, resulting in a decline in the profitability of enterprises.

Xu Ping, general manager of Changde Textile Machinery Co., Ltd.:

Under the current market situation, I feel that the pressure of product sales is increasing, and this pressure is not entirely derived from price, quality, variety performance and peer competition, but the market is extremely depressed due to the downward trend of the whole economy.

Of course, besides the economic depression, there are many factors that restrict our development.

Textile machinery enterprises have basically formed a pattern of tripartite confrontation between state-owned, private and foreign-funded enterprises. The three business models have their own advantages and disadvantages.

For state-owned holding enterprises, the main disadvantage is that the enterprises' structural adjustment is not enough, the core competitiveness of the products is not obvious, the profit model is relatively traditional, the basic industrial technology level is relatively weak, the internal quality of the products is affected, and the pformation of state-owned enterprises system is not enough.

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Because the economic situation at home and abroad has not improved significantly, the export environment of textiles will also be squeezed.

The main products of Changde textile machinery warp knitting products are in the coastal areas of Jiangsu, Zhejiang, Fujian and Guangdong. These are the clusters of Chinese warp knitting industry.

However, due to the influence of raw materials, capital and market, the development confidence of warp knitting machine enterprises will be hit, and the original development plan will be postponed or postponed.

In the second half of the year, I think the sales situation of textile machinery is still not optimistic.

Yang Zengxing, general manager of Karl Mayer (China) Co., Ltd.

Since the second half of 2011, the European debt crisis has begun to affect China's exports. For the warp knitting industry, most export oriented customers are facing severe situation of severe shrinkage of orders and underemployment.

Affected by the domestic financial situation in some areas, loans are difficult and accounts receivable are difficult to return, resulting in a shortage of funds and affecting the normal operation of factories.

During the past two years, the warp knitting industry has gone through a period of super high-speed growth. A large number of warp knitting equipment has been put into operation, and its output has increased rapidly. However, the development of new products is seriously insufficient, resulting in a decline in the profitability of enterprises.

Zhu Lifu, chairman of Hongkong Zhongda Industrial Co., Ltd.:

This year, sales of our products in the European market have dropped by 30%~40%, and the US market has fallen by 20%.

The government does not support the provision of centralized control facilities for sewage treatment, and there is no tax exemption for advanced equipment.

Support.

China is no longer suitable for the labor intensive production of textile industry.

At present, Chinese manufacturers generally do not play cards according to the rules of the game.

They dumped products and damaged themselves through speculation, unfair suicidal malpractice and price dumping competition.

Of course, if we do not pay attention to product development and technological innovation, we will not be able to escape from the fate of the market by relying on traditional textile machinery manufacturers in the next round of competition.

Measures taken by various enterprises to manage R & D

Taking financial management as the center, actively and steadily promoting the pformation of enterprises into dumbbell profit oriented mode of business development has become the most difficult strategy for most textile machinery manufacturing enterprises to cope with.

Xu Ping, general manager of Changde Textile Machinery Co., Ltd.:

In the case of bad market conditions, we have further defined the development strategy of enterprises in the next 3 to 5 years, focusing on financial management, strengthening lean bodies, and actively and steadily promoting the pformation of enterprises into dumbbell oriented profit models.

Through product innovation and quality, we can achieve "strengthening our body"; we can achieve a comprehensive "lean body" through structural adjustment, and actively and steadily push forward the pformation of dumbbell production mode through the pformation of production organization mode and process reengineering.

On the basis of management and capital and cost management, ERP technology is used as a means to enhance the basic management level of the company, and build and implement a dumbbell profit model with rich connotation.

Specifically, the marketing strategy always pays attention to the changes in the situation at home and abroad. It should be changed and contrarian, and actively adjust sales ideas, so as to catch up the implementation of the existing orders and digest the inventory as the key point, grasp the information, expand the market, fight for services, and maintain a stable market share.

On the product development, warp knitting machines take the development direction of "high efficiency, reliability, energy saving and environmental protection", increase the development of missing varieties, continue to expand the machinery and equipment of industrial textiles, ensure the leading position of enterprises in the Chinese warp knitting machinery industry, and constantly narrow the gap with the highest international standards.

In the way of production organization, taking the construction of warp knitted New Area as an opportunity, we should adjust the mode of production organization and realize the structure of dumbbell production organization with short cycle, multiple varieties, low inventory and equalization, and adapt to the fast changing market demand as far as possible.

Because the economic situation at home and abroad has not improved significantly, the export environment of textiles will also be squeezed.

Downstream enterprises have been affected by raw materials, capital and market factors. The development confidence of warp knitting machine enterprises will be hit, and the original development plan will be postponed or shelved.

I believe that the sales situation of textile machinery products is not optimistic in the second half of the year.

Zhu Lifu, chairman of Hongkong Zhongda Industrial Co., Ltd.:

We will make some adjustments to the product structure of our company. We will focus on some advanced equipment and technologies, as a technical supplier, turnkey engineering supplier, ERP solution and supplier of advanced materials. Similarly, we are pferring to Vietnam, Thailand, Kampuchea and other Southeast Asian countries.

Yang Zengxing, general manager of Karl Mayer (China) Co., Ltd.

With the overall economic downturn and the warp knitting industry being gradually affected, Karl Mayer (China) Co., Ltd. has shifted its strategy of rapidly increasing production capacity in the past two years to strengthen the R & D and trial production of new products. This year, a number of warp knitting machine products, representing the leading international technology level, will be put into the market to help customers improve their production efficiency and product added value.

In recent years, the company has continuously strengthened its training in technology, skills and management.

Over the past two years, more than 500 students from China and India, Bangladesh, Vietnam, South Korea, Thailand and Indonesia have graduated from Karl Mayer China College successfully and become the technical backbone of Karl Mayer (China) Limited, both domestic and Asian.

The market situation in the second half of this year is facing more severe challenges.

3~5 will be an important period for China's manufacturing industry to play a big role in competition, and also the second long march of China's textile machinery industry from a big country to a powerful country.

After this round of adjustment, the whole industry is expected to enter a relatively rational and stable development stage of price and profit ratio.

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Yang Zengxing, general manager of Karl Mayer (China) Co., Ltd.

Due to the constraints of labor costs, energy conservation, environmental protection and land, enterprises will inevitably push forward the innovation of the textile machinery industry, and provide products with more efficient production, higher automation and more efficient and energy-saving products to the market.

The renewal cycle of products will further speed up, and the textile machinery enterprises lacking in R & D and innovation will be difficult to survive.

In the second half of this year, the textile industry will face a more severe test. Most enterprises will make corresponding preparations for the cold winter to welcome the coming of spring.

Xu Ping, general manager of Changde Textile Machinery Co., Ltd.:

In 2008, the state invested 4 trillion of its funds, and all sectors of the industry developed rapidly. However, the negative effects of inflation and price inflation were also quite large. Now the global economy is still running low, and it will continue for some time. This is a process of shuffling. It will see who can survive the "cold winter" of the economy.

In the coming period, it is unlikely that the state will invest as much as it did in 2008. Some enterprises may lack continuous exogenous motivation. If enterprises do not have a clear direction for development, products and technologies that lack core competitiveness, and internal structural adjustment is not enough, they will probably be eliminated in the process of shuffling.

In the long run, textile machinery enterprises must change rapidly along with the market changes. Textile machinery enterprises begin to pform from original scale production to small batch and multiple varieties. Short suffering will surely bring long-term sustainable development to enterprises.

I am confident that 3~5 will be an important period for China's manufacturing industry to play a big role in the competition, and also the second long march of China's textile machinery industry from a big country to a powerful country.

After this round of adjustment, the whole industry is expected to enter a relatively rational and stable development stage of price and profit ratio.

Zhu Lifu, chairman of Hongkong Zhongda Industrial Co., Ltd.:

To be precise, in the next 3 to 5 years, only 2 to 3 Chinese horizontal machine manufacturers will survive, while other manufacturers will not escape the bad luck of the industry shuffling.

In the next few years, China will have 20%~30% inefficient textile machinery manufacturers facing the danger of moving to Asian countries or scaling down or even closing down.

I have to say that the prospects for knitting flat knitting machines, large circular looms, tights and socks are not optimistic.

Wang Zhanwei, general manager of Changzhou Run Yuan Warp Knitting Co. Ltd.

Judging from the current situation of our company, the market in the second half of the year is better than the first half of the year. Now the order is already in a state of not being opened, and the annual sales volume is expected to exceed 500 million yuan.

At present, our enterprises are not very worried about the market changes.

The company has now formed a healthy development trend from R & D to manufacturing and sales.

We

The 100 million yuan warp knitting machine research and development center has ensured that the company will launch different products according to market demand at different times. In the future, we will plan to invest in R & D centers every year, accounting for 8% of our sales volume. This is the foundation for our sustainable development.