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2014 London Fashion Week Is A Prestige War.

2014/2/20 17:15:00 39

2014London Fashion WeekDesigner

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< p > > a href= "//www.sjfzxm.com/" > London < /a > is going through a glorious era, thanks to the names of a series of candidates: from Christopher Kane, J.W. Anderson to Burberry and Tom Ford, and behind the support of the British Fashion Association.

But do the forgetful fashion people remember that London had a glorious time before?

In 80s, John Galliano, Rifat Ozbek, Katharine Hamnett; Nineties Cool Britannia, Alexander McQueen, Alexander, Rifat and Katharine in 90s.

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< p > but in the two ten years, passion finally declined.

Cash strained businesses are wobbling, and a few lucky talents go abroad to do shows or work.

Like Stella McCartney, she was quickly recruited by French fashion Chlo E in 1995 after graduation show Saint Martin did not appear in the London Fashion week.

< a target= "_blank" href= "//www.sjfzxm.com/" > designer "/a", of course, there are still some left behind, but London has been shrunk in the global fashion scene into a small sense of existence: creativity is interesting but business sense is negligible.

Is the cycle of growth and prosperity sustainable now? Will London become a fashion capital and eventually establish authority against competitors from New York, Milan and Paris? < /p >


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< p > "if this moment belongs to < a href=" //www.sjfzxm.com/ "> London < /a", then "a moment" must be a long enough time.

In 1997, Matthew Williamson, the designer of his own brand, was filled with emotion.

He worked hard in New York and returned to his hometown in 2007.

"London is not just a show city., but designers are becoming more and more smart and want to build long-term business."

< /p >


< p > consultant Robert Burke thinks that the success of London men's wear week June 2012 is the best proof.

"New York will never be able to hold men's clothing week."

John Galliano, the commercial director of the late 80s, told the media, "London was cool at the time." Lemos told the media.

John has just won the BFA Designer Award, but he knows nothing about business.

So when the studio closed in a month, the supporters quickly withdrew.

John can only go to Paris alone to find new patron.

Today, BFC will never allow similar incidents to happen again: designers are taught how to understand financial statements and figures from the initial stage of entrepreneurship.

< /p >


< p > and a Davos style "a href=" //www.sjfzxm.com/ "fashion" /a forum will also be held in June 24th. The forum will be held in June 24th.

The core topic is to discuss the growth of the global fashion industry with investors, entrepreneurs and politicians.

This game is a long war. Many people are debating whether it is worth playing: according to the latest data released by Oxford Economics, British designer fashion has increased by 20% in a year, and its current value is between 2 billion 500 million and 2 billion 900 million pounds.

< /p >


In the many projects of BFC, P also includes an inviting Fashion Fund: a group of entrepreneurs provide designers with time and money to help them expand their business.

The designers who benefit from the fund include Roksanda Ilincic, Mary Katrantzou, Lucas Nascimento and Nicholas Kirkwood.

"Our goal is to help them become global brands."

Felicia Brocklebank, one of the founding members of the fund and former investment banker, is full of enthusiasm and shows "/p >".

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