Pathfinder Continues To Acquire Acquisitions To Enhance The Competitiveness Of Online Outdoor Services

< p > announcement shows that the Pathfinder and the Asiatravel.com Holdings Ltd (hereinafter referred to as "Asiatravel") Boh Tuang Poh and so on in Beijing signed the < a href= "//www.sjfzxm.com/news/index_c.asp" > equity transfer < < contract > >, and the company intends to purchase 20 million shares of the company with its own funds. < /p >
< p > previously, the Pathfinder completed the first subscription to Asiatravel equity in the form of capital increase and stock expansion in 2013. After the completion of the subscription, the company already held 14.15% of the shares of Asiatravel company. After the acquisition of some of the shares of the original shareholder of Asiatravel, the Pathfinder will hold 21.22% of the Asiatravel company's shares and remain the largest shareholder of the company's single shareholding. < /p >
< p > before that, < a href= "//www.sjfzxm.com/news/index_c.asp" > Pathfinder < /a > has just announced the holding of the largest outdoor sports integrated platform green field network in China. And after the Explorer completed the Asiatravel shareholding increase, there was an institutional analysis in the industry that the explorer's successive M & A activities were revealing the new overall situation of the Pathfinder. Strengthen the market and integrate the largest outdoor integrated travel platform. < /p >
< p > Guo Lian securities analysis shows that Asiatravel has 14 years experience in online operation, and has precise online travel service support system, convenient online payment system and electronic ticketing technology. < /p >
After P investment, the Pathfinder will further enhance the control and management of the company's < a href= "//www.sjfzxm.com/news/index_c.asp" > Asiatravel < /a ". It can learn from the backstage operation experience of Asiatravel and build a comprehensive outdoor travel service platform that integrates product promotion, activity information, online booking, activity organization and travel insurance. At the same time, it also strengthened the company's O2O strategy, integrated its offline channel advantages and online platform advantages, and realized the transformation from outdoor service providers to outdoor service providers. < /p >
< p > Asiatravel is expected to form complementary and synergy with outdoor platforms at home and abroad. Asiatravel's business entities are mainly distributed in 17 countries in the Asia Pacific and the Middle East. The green field network is the earliest and largest outdoor travel service platform in the country. Both of them have higher complementarity in customers, regions and businesses, and they will also import each other in traffic volume. < /p >
< p > analysis suggests that future Pathfinder is expected to build a global oriented outdoor and deep experience travel integrated service platform based on the green field network and Asiatravel as overseas support to enhance the competitiveness of online outdoor services. When the Pathfinder announced the news of the increase, the stock price of the gem has reached the trading limit for two consecutive trading days. < /p >