Observe Customer Needs From Detail And Accurately Grasp The Timing Of The Paction.
Shopping guides must be able to identify customer needs and desires, otherwise the products will not sell.
In addition to listening carefully to customers' needs, the shopping guide should also be able to understand their nonverbal behavior clearly.
Customers' eyes, gestures, intonation, facial expressions and the whole appearance can reveal their thoughts to a great extent.
1, if the customer looks forward to the product, he is willing to communicate face-to-face with the guide, his face is calm and natural, and he has direct eye contact with you, indicating that he is very good for you and products.
Interest
Feel relaxed and happy.
2, if a customer's arms are crossed tightly to his chest, this gesture will represent a global meaning, representing a defensive mentality, or showing a careless look. The eyes scan the ceiling, which means he is rejecting you.
3, when the customer listens, he kneads his nose, clears his throat, pinches his ears, moves his eyes, and his legs are unstable.
4, if the customer looks up slightly, hands on his chin, eyes contact you, and nodded thinking or knowing action, it shows that your sales have been more than a half successful. At this point, you have to stop talking and seize the opportunity to facilitate the paction.
5, if customers and
Shopping Guide
The eye contact lasts for a few seconds, smiling and raising his nose, indicating that he is weighing your advice.
6, if customers smile and relax and show enthusiasm, sales will be almost successful.
7, by observing how the customer came, such as a car, a motorcycle or a bicycle, the customer's basic purchase level was judged.
8. Pass
customer
Dress to judge the customer's purchase level.
We find that many mistakes are not caused by not saying, but because they have not been implemented or changed in the course of execution.
As the marketing of furniture industry, most of the marketing and communication means will be implemented to the terminal. Imagine that if the executive power of the shopping guide is greatly reduced, the terminal competition effect of the enterprise will also be greatly reduced.
For the furniture terminal, the executive ability of the shopping guide is mainly manifested by the ability of the shopping guide to carry out the product, spirit, rules and regulations and promotional activities of the enterprise to the market terminal and finally to promote sales.
It is necessary for the shopping guide to distribute all kinds of publicity materials on site, such as product introduction, enterprise newspapers, promotional products, etc., and do a good job in the lively display of the store, on-site product display, some daily work requirements, customer relationship establishment, and so on, and the final purpose is to improve sales.
Furniture sales process is more complex, it has to go through a number of links, including product introduction, pick-up, delivery, on-site installation, after-sales service, etc. every link will affect the success of sales. Excellent guides always try to reach a consensus with customers and sign the bill.
The work of the shopping guide is not until the customers pay the money. They should take note of every aspect of the sales and assist them in doing the job. This requires the salesperson to have good executive power and to follow up the sales links in an all right way, and the so-called "marketing without major events" is reflected here.
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