Business Pattern: Department Stores And Shopping Centers Should Highlight Green Themes.

Green shopping center is not only a concept of environmental protection and corporate social responsibility, but also brings economic benefits such as rent enhancement, cost savings and so on, which is very refined and highly professional energy saving operation. Of course, due to various factors in the domestic market, not all businesses are willing to invest in green commercial real estate.

Most shopping malls today advocate the concept of large volume, experience and entertainment, but few of them highlight the green theme. In fact, most of the brand department stores and shopping centers in the world regard green environmental protection as one of the essential conditions for internal or external certification.

Shi Jin, chief analyst at RET Rui Yide, a long-term research green business, told reporters that most businesses start with green design, mainly from water, electricity, lighting, recyclable and electromechanical systems. Among them, the use of water recycling and LED energy saving lamps are the most common means of green building energy conservation.

In other words, this is mainly reflected in the requirements of green building. According to the reporter's interview, LEED green certification has been widely adopted in the world. In China, there is "green building evaluation standard", or GB. These two standards are all concerned about rainwater recycling and renewable energy. LEED also has additional requirements for reclaimed water treatment systems and electromechanical systems.

RET Rui Yide's latest "green commercial real estate" report shows that developers who have obtained LEED and GB certification and pre certification are Wanda, Huarun, Tai Koo, Ruian, Fang Xing and Kade. There are about 117 green buildings in commercial real estate after GB certification in China, of which 84 are Wanda, and all Wanda Plaza has obtained green building design logo since 2010.

"K11, SHANG Jia center and so on have used LED lamps in great quantities. This kind of energy-saving lamp reduces the 15%~20% light energy consumption compared with the ordinary lamp, at the same time, the lamp automatic induction control system also can save the electric energy greatly. And the water circulation system can make a big deal, for example, K11 uses rainwater recovery system, and can be used for outdoor irrigation after recovering rainwater. The SHANG Jia center uses rainwater recovery system to increase the collection pool of the engine room, and the Pearl River City building uses the cooling coil water to recover the water. In the architectural design, some of the stores on Starbucks's roof add energy saving heat insulation panels and use the 45 degree tilt design, so that indoor cooling can also collect rainwater irrigation. Shi Jin said.

Auchan, an internal staff, told reporters that Auchan used the reclaimed water system to recycle water resources. For example, once used water can be used for toilet or other flushing, it can save 20%~30% water resources. Sometimes we can use some high-tech low water or no water devices to save water, such as water-saving urinals.

　　 Shi Jin It is further pointed out that in addition to water and electricity, the environmental protection of materials is also very important. Take Starbucks as an example, in the process of building and renovating Direct stores, local materials and workers are used, and materials that are recycled and recycled are used as much as possible. The wallpaper is made from recycled bags of Starbucks coffee beans.

The electromechanical system is the most energy-efficient technology. Chia Chia Centre One of the most highly skilled technologies is the highly efficient variable frequency air conditioning system, which uses refrigerating units and heat exchangers to save 15% of energy consumption. The Pearl River Tower's wind turbine generator has 2 suction outlets and 4 wind turbine generators. In addition, there is also a CO2 detection system. If the concentration exceeds the standard, it can automatically alarm and increase the fresh air volume.

In addition, the concept of green business is also reflected in the green action. Carrefour, for example, uses electric cars as shopping buses in China to save energy and protect the environment. Since 2006, Carrefour has invested about 30 million RMB yuan annually in the existing stores to carry out energy saving transformation.

In the interview, the reporter noted that many foreign brands, such as ZARA, were among the brand names of the shopping centers that were co operated with developers. LV GAP, Nike, KFC, McDonald's, Starbucks and others all have certain requirements for their own stores in terms of energy saving, water saving, material saving, indoor environment and green operation.