Xu Jingnan: Teodosic Is The New Start Of PEAK'S World Basketball Superstar.
Peak
The big family has officially welcomed a new partner, FIBA World Cup best lineup guard and Serbia national team captain Milos Teodosic.
He is currently in the VTB League, Russia's Central Army Club in Moscow, and has led the team for the four consecutive year (2012-15) to win the VTB championship.
This may not be familiar to fans who used to watch NBA matches.
Since signing the first NBA player Sean Battier in 2005, PEAK's star camp has been expanding. Jason, Kidd, Ron Artest, Jason Richardson, Dikanby Mutombo...
Until now, Tony Parker, George Hill, Karl Landry, Chase Budinger, Anthony Moro and other stars, PEAK has been cooperating with about 30 NBA stars before and after, and is indeed well known and loved by many NBA fans.
But the achievements of the past have not allowed PEAK to be satisfied with keeping its own acres of land, but to look at the international market and meet more challenges.
In 2014, PEAK's sales in overseas markets amounted to 650 million yuan, accounting for 23% of total sales.
brand
First place.
Among Europe
market
The largest share is 10.3%.
In the first half of 2015, PEAK sports overseas
Market sales
The amount of 260 million yuan still ranks the top in China's sports brand sales.
In the second half of 2014, PEAK launched the new marketing strategy "star strategy", and signed more star players and top events to create a combination of "star players + star events + star products".
In fact, the opening of the "star strategy" goal has not only been restricted to the signing of the NBA camp, but the top basketball players from all over the world will become the target of PEAK's contact.
This signing with FIBA World Cup best lineup guard Teodosic is only the beginning of PEAK's world basketball superstar. The good play is still behind. Please look forward to it!
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