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The Advantages And Disadvantages Of Different Sections Of Clothing Stores Are Worth Paying Attention To.

2015/9/3 17:38:00 23

Clothing StoreShop StrategyBusiness Strategy

The overall shopping mall in the city center has many types of travelers, and the combination of customers and age groups will lead to differences in attractiveness between men and women and their age.

It's easy to use the center.

Effect

And the aggregate effect of radiation forces to develop itself.

Shops thriving in commercial centers (but not crowded) usually give customers a sense of trust and yearning. Especially for the purchase of selected items, most consumers are willing to shop in many shopping centers, so as to make better comparison and purchase.

Therefore, it is better to establish clothing stores in such areas.

In our country, such as Beijing's "Wangfujing Commercial Street", Shanghai's "Nanjing Road Commercial Street", "Huaihailu Road Commercial Street" and Tianjin's "peace road Binjiang Road Commercial Street" and so on are all such commercial centers, their influence and radiation force are all p regional.

Therefore, in these areas, the quality of commodities is good, the varieties should be complete, and there is a strong trend of time and a sense of the times. At the same time, the price is relatively high.

The area near the station or the main road is centered on the mobile operators and the business circle is the center.

Trading Area

Generally speaking, a good shopping environment should be established first.

For example, if there are large vacant places before the store, it is convenient for customers to enter and leave.

The shops in this area do not have the group superiority formed by the commercial center area, mostly belong to single combat or small group collocation.

Therefore, it is most important to highlight their own advantages.

Customers who purchase such stores are more likely to be convenient and realistic. Shops should be mainly middle priced or cheap goods, such as general inexpensive clothing.

The station is mainly based on the passengers who take public pport. However, because of their age, occupation, hobbies and purposes, there are business travelers, traveling and visiting relatives. Because of the large flow of people, the commercial value of the lot is relatively high, and they can make great contributions to the operation of the shop.

But the commodity must meet the needs of life, the price is not high, and easy to carry, the purchase of clothing, customers will generally take a long time to wait for the intention, so most of them will not rush to buy.

Such areas are not suitable for the establishment of clothing stores unless the main road is

Shopping district

Nearby, such as a small clothing store in the Xidan station, they will go in and see, which attracts many customers.

But at the same time, the cost of these areas is relatively high, and the competition is strong. All walks of life are not the ideal locations for all shops. They are more suitable for medium-sized clothing stores and clothing stores.

Shopkeepers should provide services to customers in a targeted manner.

During holidays and customers, customers should be encouraged to use appropriate marketing methods, and students can be employed flexibly.

Because they have a certain understanding of the popularity of clothing, can reflect the psychology and aesthetic of the younger generation, and easily communicate with customers.

Different locations have a great impact on business, and different marketing strategies should be adopted by customers at different locations.

Therefore, if the location is consistent with the type and style of the shop, it is a good store location, otherwise, it is not.


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