Custom Customization Of Big Data On The Cloud.

Recently, miss Li Li, a white-collar worker in Hangzhou City, found a very creative platform for Internet costumes. She likes to dress in a tailor's shop, and she can create and customize her own clothes. So, she tried DIY for a autumn dress, placed the order online, and after half a month, she received her favorite new dress designed to participate in the design. "It is exactly the same as I thought, and it was only more than 300 yuan. It was not expensive at all." The quality of Hangzhou Tower, the price of Sijiqing. Li Li is very satisfied.

The Internet platform of garment enterprises such as clothing and clothing is constantly emerging in our province. They break the trade barriers of the passive choice of the traditional clothing industry. Under the innovative demand of clothing production design, plus the Internet gene, marketing is playing new tricks to make customers free and creative.

After opening the comfortable platform, the reporter clicked the "hundred new clothes" section, and found that there are hundreds of personal free clothing selected by the designer. After modular processing, the clothes are split into various components. Customers can click on their components to replace their fabrics and create unique clothes according to their own creativity.

The reporter tried to choose a new fashionable men's long sleeved lining in the fall of 2015. After making a comparison, finalize the use of combed cotton stripper cloth, then click on the replacement style, and after fixing everything, decide the price is 168 yuan. About ten days after the order, new shirts with their own creativity can be delivered to the door.

On the clothes free platform, there are also private customization. Designer brand The platform has strong design team and provides creative analysis for customers. In the "private custom" section, when you encounter your favorite style, you only need to upload three pictures and tell your appeal. Designers and craft designers will dress the clothes you want to make them in front of you. The process saves the middleman, shop costs, labor costs and so on.

It is understood that Yi Yi is the main platform of Zhejiang Sino brocade Textile Technology Co., Ltd., the first Chinese clothing free creative platform launched in late October. It is favored by many young people who pursue individuality and fashion. In only a week, 458 pieces of clothing were sold, with a turnover of more than 134 thousand yuan.

"We already have a global fabric network clothing trading platform, there are more than 80 thousand cooperative fabric enterprises, more than 200 thousand varieties of fabrics, have been trying to solve the custom-made consumer demand tailored and the rising cost of price contradictions." Tang Xiaoming, President of Yi Yi company, said that Yi Yi is a platform built on C2M, a further pattern than O2O on the road of customization, which is built directly between consumers and factories. Through this platform, not only eliminates the dealer link, reduces the cost, more importantly, the consumer can direct his thought directly to the person who they produce the product, customize the commodity which conforms to own esthetic and the use demand.

"Customers upload pictures, the background can be passed. Picture data After measuring the size of the body, the data will be spanmitted directly to the factory. Developing cloud customization Apparel platform The director of Ningbo Dan Ke Yun Clothing Co., Ltd. introduced that the system can be realized from the order to the entire garment production by computer management. "Not only has met the needs of customized clothing for customers, our production cycle can be reduced from 15 to 20 days to 1 days, the production efficiency has increased by 20%, the staff has decreased by 30%, and the product defective rate has been reduced 20%."

Now, this "cloud customization" also appears in the production of tedious and custom-made clothing production enterprises. "Give me 5 minutes to give you a lifetime. As long as you leave human data here, we can customize four seasons garments for you at any time. Now, more than 50 thousand old customers in our store have set up a human body database. Heng Long Yun customized chairman Lu Xinghai told reporters.

It is understood that now through the "dragon cloud customization", the stickiness of the old customers is getting stronger and stronger. 50% of the customers will once again customize their clothing online. At the same time, they also attract many young people who pursue fashion. Every year, the number of cloud customization clothing is increasing by 30%.

It is obviously not enough to rely on one or two enterprises to grow bigger. The concept of "cloud customization" service platform has begun to emerge. Through the Internet, a professional service platform of advanced customization has been established to share data, information, customers, services and management, to establish brand alliances, to assemble all kinds of advanced customized brands, and to realize resource sharing in the era of big data.

Originally, "dragon cloud customization" obtained human data from the 3D human body measurement system and made a 1 to 1 human body carving model. As long as you download the "dragon cloud customization" APP on iPad, there are two versions of 2D and 3D, and you can store all the data. If you want to customize your suit, you need to choose different styles and fabrics on the iPad, and combine the 3D virtual fitting to see if the model is fit, and whether the fabric match is suitable. After the confirmation is made, you send the template through WeChat to the designer of the dragon, so that the designer can make changes. After the confirmation of electronic order, plate making will be carried out. The whole process greatly saves time.