The Trade Type Seller Is Pformed Into Manufacturing, Behind Everything, Or Everywhere.

If a business model and channel can make money for a long time, will you have the will and energy to change it and explore new models?

It is not hard to find that in the past two years, whether the traditional enterprises of pforming cross-border electricity providers have been trying to change the original mode of trade type sellers, their changes are mostly forced.

What is the path for cross-border sellers in 2019?

Cross border enterprises and sellers are forced to pform

Since 2018, the phenomenon of "consumer demotion" seems to have swept through the entire domestic market, whether it is offline retail or domestic electricity supplier industry.

While cross-border electricity providers are oriented towards foreign markets, their development is ultimately inseparable from the rise and fall of the consumer market.

For the foreign trade industry, the most important event in 2018 was the Sino US trade dispute.

Xu Danyuan, manager of investment manager, said that Sino US trade disputes are more influenced by traditional foreign trade enterprises, which, to a certain extent, has prompted more traditional foreign trade enterprises to pform into cross-border businesses.

"Under the pressure of the market, many traditional foreign trade enterprises are forced to pform cross-border electricity providers, but such a pformation path is not necessarily a bad thing.

Relatively speaking, traditional foreign trade enterprises have inherent advantages in pforming cross-border electricity providers, such as richer products, shorter product life cycles, simpler supply chain integration, lower cost and more efficiency.

However, due to its lack of local market research and experience, its product quality and reputation will face greater challenges.

At the same time, the direct participation of the supply chain will also make price competition in the cross-border electricity supplier market more intense.

Xu Danyuan added: "if from the perspective of cross-border e-commerce, the consumer behavior of foreign consumers has been relatively stable, not a good sales in previous years, this year, the impact of policy, or the international market, it suddenly atrophied.

But on the whole, if it is a relatively large and relatively professional seller, its operation may be slightly affected by the policy.

Therefore, some trade sellers are actively seeking pformation, such as extending to the supply chain to adapt to the new market environment and the seller's structure.

In 2019, what will be the pformation of trade oriented sellers?

"Trade sellers extend to the supply chain.

This is largely a forced change under market pressure.

The pressure of huge market competition requires sellers to control every link of cross-border business.

Xu Danyuan said that under the pressure of the current cross-border electricity supplier market, cross-border electricity providers must have more control over every link of the entire trade chain and supply chain.

For example, the quality of products, the satisfaction of products, and the cost structure of products.

Therefore, some sellers from participating in product design, research and development, and even some sellers directly open factories to participate in the production of products, and grasp the whole supply chain end process in their own hands, to further reduce costs and optimize products.

"If the conditions permit, trade sellers can extend the business of the supply chain, but we must also pay attention to not blindly follow suit to widen their business chains.

Opening a factory is not as simple as opening a shop, it involves a series of complicated tasks and processes.

And everyone and every company's energy is limited. It is impossible for all links to be pro active. Instead of using the main energy to make up for the short board, it is better to put more energy into maximizing the advantage.

Xu Danyuan believes that cross-border business enterprises still have to be specialized and refined. The expansion of business and the pformation of mode need to see whether the seller's own strength and conditions can support.

"For medium and small cross-border electricity supplier sellers, 2019 should do more" add "- expand more sales channels, such as small B, physical retail.

Expand the supply chain, such as participation in the design and production; but for the big seller, we must do "subtraction" in the future. Focus on considering brand positioning, actuarial and improving efficiency, instead of blindly expanding the scale and lengthen the business chain.

Xu Danyuan preached.