China Textile Heritage Exhibition Opens In Beijing Chanting Garden

At the beginning of the grand opening of the capital, the first Chinese Cultural Heritage Park, the theme park of the intangible cultural heritage, was jointly opened by the China Textile Industry Federation's non Heritage Office and the first innovation platform. The leaders of the Ministry of culture and tourism, the Ministry of culture and tourism, the Museum of Gong Wang Fu, the China Textile Industry Federation, Beijing and Dongcheng District, and the founding group, attended the first visit.

The exhibition takes the textile heritage as the main line, and integrates innovative works of cross-border heritage, mainly from North China, southwest, Southern China, central China, East China and Northeast China, involving 15 provinces, municipalities and autonomous regions. There are more than 70 exhibitors and over 1400 exhibits. The exhibits are featured in textile and other non heritage clothing, costumes, traditional hand woven fabrics, woven blankets, batik art, embroidery art, household goods, home decorations, ceramics, stone carving, bamboo carving, wood carving, folk traditional handicrafts and tourist souvenirs. The exhibits are based on the innovative features of the intangible cultural heritage, such as market development potential, fashion sense, practicality and cultural integration, and invite famous designer and Zhang Yichao, the Chinese textile heritage Promotion Ambassador as curator.

At the exhibition site, the audience can see that on the basis of maintaining the integrity and authenticity of the traditional skills, the heritage will inherit the diversified products that meet the needs of different levels of the market, and the derivatives such as cultural creativity and cultural tourism.

During the exhibition, Sun Huaibin, vice president of the China Textile Industry Federation, Li Yue, general manager of the first general manager of the textile industry, and the participating institutions, creative enterprises, designers and inheritors at the Forum on Inheritance and innovation of intangible cultural heritage, conducted in-depth discussions on the solutions and suggestions for the bottlenecks encountered in the inheritance and development, as well as good experiences. Vice President Sun Huaibin proposed that according to the directive spirit of UNESCO's Convention on the protection of intangible cultural heritage, the protection and inheritance of intangible cultural heritage should be based on respect for cultural diversity so as to realize its sustainable development. At the same time, he also believes that in the supply and demand relationship of the intangible cultural consumption market, we should pay more attention to training consumers' consumption consciousness, ability and enthusiasm, and promote the development of industry and market with consumption demand, thus promoting the upgrading of intangible cultural heritage and embody the confidence of intangible cultural heritage. Li Yue made a special introduction to Yong yuan and the first innovation development platform, hoping to further improve the industrial chain of the intangible cultural market and create a new non heritage cultural consumption mode by building a heritage cultural space and platform, integrating more resources of inheritors, enterprises, institutions and designers.

At the symposium, Professor Zhang Xiaoli, honorary president of the school of dress and design art, Sichuan Normal University, Professor Jin Hui, Dean of Art Academy of South China Agricultural University, vice president of Hu Xun, Dean of Clothing Institute of Zhejiang Sci-Tech University, Professor Yu Chung, Yunnan Kunming Institute, and Yuan Shuli, director of the Institute of Arts and crafts of Southwest University for Nationalities National Institute, discussed the innovation and innovation of market transformation of non heritage products from different angles, hoping to really implant the cultural connotation of intangible cultural heritage into innovative products, so that products can "tell stories" and increase their transmission power and market penetration. As a representative of creative enterprises, designers and successors, the common problem is market development and channel docking. We hope that the exhibition can truly play a platform role, effectively get information feedback, and understand the needs of the market and consumers.

At present, carrying forward traditional culture and Revitalizing Traditional Crafts has become an important task for China to carry out the inheritance and development of Chinese traditional culture and protect intangible cultural heritage. On the basis of the good cooperation between the Sino Textile Federation and the original intangible heritage, China Textile Federation has made full use of its respective resource advantages to jointly build the exhibition and exchange platform for the development of the textile intangible cultural heritage. It has also become a new attempt to integrate resources channels and actively explore the strategic path for the sustainable development of textile heritage health.

As the first non heritage theme park in Beijing, "chanting garden" is the first creative and development platform for non heritage development in the first place. It will focus on intangible cultural heritage, integration of industries and charm elements into the main line of development. By introducing special activities, industry forums, heritage experience and quality exhibitions, it will continuously inject vitality into the park and enhance the quality of non Heritage Park.