Clothing Business On The Cusp

Throughout China's clothing industry, there are widespread problems such as lack of independent brands and serious homogenization.

Most of China

The factory did not build its own.

Therefore, the premium capability has been constantly reduced by foreign manufacturers, and it may be faced with the crisis of bankruptcy any time. Even if it can survive, it will still be squeezed into small profits.

In addition, because most of China

Relying on intermediate agents and channel links, leading enterprises can not establish docking with their consumers for the first time, and the whip effect of the industrial chain is aggravated, and the bubble will follow.

In addition, China

Lack of innovation and design led to the weakening of new product sales.

In recent years,

It has brought great impact on traditional manufacturing industry.

Under its influence, not only did it get through.

The retail terminal has optimized the intermediate links of the industrial chain, and has changed people's influence in a subtle way.

Consumption habits.

Nowadays, with the advent of the mobile Internet era, enterprises are turning to mobile terminals.

In order to keep pace with the development of the times, Shanghai attitude Import & Export Co., Ltd. has launched websites and

Client.

Shanghai posture Import & Export Co., Ltd. was established in July 2007 to manage garments.

Shoes, hats, textile raw materials, needle textiles, handicrafts, bags, leather goods, hardware, mechanical and electrical products, general merchandise sales, garment processing, engaged in import and export of goods and technology.

Over the years, the company has always adhered to the new management mode, perfect technology, considerate service and excellent quality for its survival. It always adhered to the principle of "customer first" and "dedicated service" to customers, insisting on using service to impress customers.

In the era of mobile Internet, brand type

The most important thing for an enterprise is to cut into the user position from childhood and beauty, and achieve the brand's sedimentation and accumulation through three factors, namely quality, design and price, through a series of movements.

The interaction enables consumers to understand and love their brands better.

In addition, any brand must learn the socialization marketing of new media in the era of mobile Internet, and learn to build a brand and consumer scene through various marketing and social networking influence, so as to achieve recognition and love and become a fan of brand enterprises.

In short "

"Is the threshold for traditional manufacturing industries to cross the past.

Shen Hua believes that "next, the Internet apparel customization industry will usher in a round of shuffling period, the leading will be faster and faster, and accumulate greater advantages in capital acquisition, market share and excellent supplier resource integration, while backward enterprises, including the original entities, are large in size.

Companies with slower reaction times are likely to become more difficult.