Will Kering Sell Puma At The Right Time?

According to the world clothing shoes and hats net, since 2007, France

Group PPR (now Kering Open Cloud group) acquired German brand.

Financial analysts generally believe that the French luxury goods group Kering will sell this at the right time since the Puma.

Because Puma and Kering's luxury brands (such as Gucci, Balenciaga) lack synergy.

A number of mainstream banks and consulting firms have indicated in the past few weeks that it may be an appropriate period now. Puma (as a listed company with Kering Holdings 86%) is likely to be sold by 2018 at Kering.

There are many indications that the possibility of Kering selling Puma is very large.

Puma's recent performance has been excellent, sales have continued to grow, and financial data in recent quarters have made considerable progress.

(see Puma: two quarter earnings report: sales in all regions achieved two digit growth; quarterly sales exceeded $1 billion, net profit rose 92.2%, Puma increased in 2017 fiscal year), which helped Puma's valuation increase. As of October 5th, the company's stock price had reached 330 euros per share, which was the same as the price it was purchased ten years ago, when Kering paid Puma about 53 billion euros.

Thomas Chauvet, an analyst at Citigroup, said: "Puma's dynamic performance and its rising operating profits will pave the way for sales.

HSBC's press release speculated that Kering had been able to recover its purchase of the brand at the end of ten years, which greatly increased the possibility of Puma being sold.

Today, Puma's 5 billion euro trading valuation may satisfy Kering. In 2016, Fran ois-Henri ois-Henri Pinault said he would not sell Puma in 2016 and 2017.

However, although Kering has a plan to sell, there are not many buyers who can eat Puma, especially the Puma's current profitability has a certain gap compared with Nike and Adidas.

At the same time, rumors of Adidas selling Reebok are also emerging in the industry.

Observers mentioned the Asian investment fund, but did not give any convincing potential buyers.

Kering or Puma will sell Puma as a whole, or sell part of its shares, so as to acquire new capital to expand its brand portfolio, such as acquiring some promising jewelry companies.

More about Kering's sale of Puma rumors:

Kering finally wants to sell Puma?

Citibank analysts say Kering will sell Puma at least one and a half years later.

The road to revival in the past eight years is bumpy. Market rumors Kering group will eventually sell Puma

Kering group sells climber manufacturer Electric, is Puma the next dumped sport brand?

Kering group CEO: Puma will not be sold in the near future.

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